An Impressive Resume – The Discovery Process

admin    Web Marketing     Discovery, Impressive, Process, Resume

An Impressive Resume – The Discovery Process

The creation of a persuasive and engaging resume can be a formidable and daunting challenge even for the most astute job seekers!  It’s easy to ’sell yourself short’ by omitting relevant data. The fact is, your skills and expertise are highly portable and may be relevant to many new market segments.  It’s vital that prospective employers are fully aware of your skills and inspired by your versatility and talent.   Those skills however, won’t get you a job if no one knows you have them!    

Collecting the data to serve as the base for the resume content is referred to as the ‘Discovery Process’. This phase is the initial and perhaps, most crucial practice during the resume preparation.  The job seeker must recollect and gather all relevant career data including – dates of employment, responsibilities, achievements, promotions, attributes, and skills. This is no trivial task, even for recent college graduates with minimal work experience. This intensive endeavor entails more than completing an on-line  resume ‘template’.  It typically proves to be a rigorous and formidable task – both mentally and physically.  Motivated by cost-savings, this exercise can easily evolve into a futile,  time consuming, and, frustrating error in judgement!

Invariably, the average job seeker tends to underestimate or omit vital skills, elements, and achievements in their career.   This oversight may even include their most recent achievements.  These omissions often renders the final product as an ordinary resume that does not differentiate the candidate, inspire the discerning reader, nor generate interviews!  The fact is, it’s difficult to be objective and thorough when evaluating your own work!   Most applicants will normally seek approval and validation from family members, friends, and close associates.  This is typically a poor choice since their opinions are biased and frankly, not neutral!  In many instances,  you are actually misdirected and an error in judgement cascades into a catastrophe – excluding you from any interview consideration.   An ordinary, ‘run-of-the-mill’ resume doesn’t inspire the interviewer nor present the job seeker as the caliber of candidate employers want to interview and hire!  A perceptive employer can quickly ascertain if a candidate’s resume is appealing, well structured, and, reflects a career trend of progressive responsibilities and accomplishments. 

The option of retaining a Professional Resume Writer is of significant value in a highly competitive job market.  A competent  Resume Writer is skilled conducting a thorough Discovery Process to ‘ferret out’ and uncover background details and vital omissions.  Employing intuitive techniques, a Professional Resume Writer unleashes their client’s full potential by exposing critical revelations and encapsulating crucial elements which otherwise would have gone unnoticed.    A Professional Resume Writer pays dividends by avoiding the disastrous mistakes in resume content and structure that can derail a job search!  Sufficient and highly relevant content is the difference between an ordinary resume vs. an impressive, compelling resume which motivates the reader and generates interviews.   Realistically,  the cost associated with retaining a professional resume writer is quite nominal when compared to the investment in one’s career and substantial reduction in income due to corporate downsizing.

To summarize, the Discovery Process cannot be overemphasized. Follow-up iterations of this process may be necessary and commonplace to ensure ‘no stones are left unturned’. Your interview potential is highly influenced based on the vital content of your resume.  Clearly, the beneficiary of this initial thorough phase is the job seeker – now armed with a superbly crafted, impressive resume that broadcasts their marketability, differentiation, and superior qualifications to an inspired interviewer!

Lenny Keitel is a 29 year veteran with Fujitsu as a Director of Professional Services and Information Technology (IT) for the financial market self-service sector. Integrity, persistence, collaborative teamwork, and a competitive spirit have underscored his tireless passion to exceed corporate objectives while delivering quality services and products. Mr. Keitel’s management responsibilities included – employee staffing and career development, strategic resource planning, staffing allocation, client education, assessment of emerging technologies, and forging strategic business alliances.

Hudson Valley Resumes is a premier nationwide Resume Writing Service with a penchant for crafting compelling, visually appealing resumes. Exploiting our unique, in-depth corporate background, we are experts in composing impressive resumes by differentiating and positioning our clients a ‘cut-above’ other candidates. Our clients directly benefit from our unique insight into complex internal corporate tactics and dynamic factors potentially impacting staffing selections. We have exemplary expertise in interviewing techniques and best practices to ensure our clients make the ’short list’. We are a sensible choice for job seekers looking for a superior level of personalized service to reduce the time, cost, and frustration with their job search.

Hudson Valley Resumes  www.hudsonvalleyresumes.com

Article Source: http://EzineArticles.com/?expert=Lenny_Keitel
 

Discovery Channel debuts digital effort for ‘Deadliest Catch’ season six

admin    Web Marketing     Catch, Channel, Deadliest, Debuts, Digital, Discovery, Effort, Season

The Discovery Channel launched a digital campaign to support the sixth season of its Deadliest Catch television series on April 13. Created by Omnicom agency OMD, the push includes e-mail marketing, an augmented reality game, display ads, homepage takeovers and social media.

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How to use Google Wonder Wheel for keyword discovery

admin    Google Optimization     Discovery, google, Keyword, Wheel, Wonder

Whether you are looking for a hot topic to write an article, create a video, or build a PPC campaign around, the Wonder Wheel is a must use tool.  Now there are several Google keyword tools to maximize your selling prowess, but none give as descript a trail as the Wonder Wheel.  I’m talking about a simple bread crumb trail here.  Success with internet marketing keyword discovery comes from understanding where the individual searcher is going or leading to with their search.  This requires being able to drill down from the start of a search to the final destination.  Your success will come from having your presence (article, video, PPC ad) at all points along the path of the search that is congruent with the value you share.  Let me show you how it works.

I’ve provided a live link to follow the instructions step by step for visual reference along an example search.

Be sure to use all the FREE Google tools in combination to provide for best results in your efforts.  I hope this new tool adds to your income producing abilities and success going forward.  For more about me and what I’m doing visit my blog & website.

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In Step: Good Discovery Makes Great Small Business Websites

admin    Website Design Resources     Business, Discovery, Good, Great, Makes, Small, Step, Websites

Many small business website development projects start with great vision but end up generating less than stellar results. Small businesses faced with budget constraints and little or no experience in the process of business web development often find themselves on the wrong side of their finished web project wondering exactly where things went wrong. Usually the answer lies with both the client and the web design or development company.

It’s All About Communication

The job of a good web development company is to help you take the vision you have for your website or web project and turn it into a reality. An initial “discovery meeting” should be the first step in working with a small business web design and development company. The way to make that process most effective is for the client and the developer to have a clear understanding of both the big picture and the fine points. The goal is to arrive at a consensus for your project that meets the project objectives you have outlined. Those objectives should be guided by the budget and technical considerations that you and the web development company have identified prior to beginning your project. As we all know, the devil is usually in the details.

The best way to insure maximum results for your small business web development project is to take some time in preparation to get clear in your mind what exactly your are trying to accomplish. The next step in the process should be a good fact finding mission guided by the web project manager or web developer. The web developer should use this opportunity to not only gather the details of your project but to clearly understand your vision and what you want the end result to be. From there it is crucial that lines of communication between you and the web development company or web designer be kept open each step of the way to ensure a continued consensus on the project direction.

With that in mind, here are a few key steps you can take in preparation for that first conversation. The aim is to help you make the most of the “discovery” process and provide some sound advice to guide you along the way.

Good Process Makes Good Partners

1. Broad Strokes

Take some time to think about what you’re trying to accomplish with your website or web project. Hone in on how your project fits with your business, your industry and ultimately your customers. If the project is for internal use, how does it fit with your staff? Your website is ultimately about a business or marketing solution that solves a problem or set of problems. What are your trying to solve? What are you trying to accomplish?

2. Who Are You?

Help your web development company understand your business and your brand. If it’s a new website or a redesign that reflects a new look, it’s helpful to have some of your promotional materials, logos, letterhead, etc. available for the discovery meeting. You want to convey who you are as a business and how you present yourself to the world. The company or web developer you are working with should be interested in this and be able to summarize it back to you. If you’re a new company tackling small business website development for the first time and don’t really have too much in the way of branding or logos, don’t sweat it. A good website design company should be able to work with you to create design elements that reflect who you are or recommend a copy that specializes in logo or branding for business. Keep a list of websites you encounter where the web design speaks to you. The important thing is to reach a good design consensus.

3. Remember Your Audience

As your thinking about your business website development project, focus on your website visitors. Who are your customers? That’s ultimately who the website or web development project is being created for. Who is going to be using the website and how are they going to be using it? What’s the goal? Are you looking to generate leads from your website, automate your ordering process, sell products online, allows customers or staff to access certain information? Since you are the voice for the end users of the site, make sure and give them ample consideration during the discovery process.

4. You Don’t Have to Do It All At Once

The beauty of the web is that it is a dynamic and flowing medium. Your website can evolve in phases and you don’t have to accomplish everything in Phase I of your web project. You can brainstorm without barriers about what you want. Then, hone in and decide where the best starting point is. This is an area where an experienced web developer should be able to provide guidance. Perhaps phase I of your business web development project will be a new site creation that focuses on good design and offers essential content about your company and your services. It might include a newsletter subscriber “call to action” box on each page. Phase II might be the addition of an online store that allows customers to view order history and create reorders. Phase III could integrate added functionality to the store like the assembly of certain components, detailed reporting or a place for customer reviews. For small business web design and development, budgetary constraints have to be contended with. A website can be a work in progress and grow with your business. Breaking the project into digestible pieces can not only help you in getting better insight into what the priorities are but it can also help in spreading out the cost.

5. The Devils in the Details

You don’t need to know every detail in advance in terms of how the project will look. A good business web designer or developer should work with you through the process to draw out those fine points. It is useful to give some thought in advance to as many elements of the project as possible, particularly where projects involve interactive customer-based websites. To that end, it can be helpful to sketch out the step-by-step flow of what you’re trying to accomplish and how information flows. You might have a crystal clear idea in your head regarding how each element should look and behave. Putting it on paper helps communicate it to the web company. Or, maybe it’s a bit murky and setting the pencil to paper can be extremely helpful in clarifying your own ideas and objectives. Whether designing a new site or redesigning an existing site, jotting down a site outline is a great starting point. What are the key sections of the website? What content do you want to include for your visitors and where do you want them to go? During the initial discovery meeting, the objective should be to do a lot of fact finding. The more details you can provide the web development company, the faster and more effectively you can bring your vision to fruition.

6. Don’t Sweat The Small Stuff

While it is very useful to put some serious thought into the project for your initial discovery meeting, the nature of business web design and development projects is that many fine points will be shaped and forged as the project development unrolls. That’s why an integral part of the process should involve the web development company staging your project on the web (preferably in a staging area of the web company’s server). Then, as steps are completed and the project moves forward, a consensus on the final result is maintained. Small adjustments as the project progresses are common and expected. As long as all of the key points are in place, don’t feel like you can’t adjust minor details as things move along. With that said do keep in mind that major revisions or additions to project development can add hourly labor and impact the cost. Make sure you understand how much “adjustment” space you’re allowed without incurring additional costs. If you have a change or addition that is going to impact the bottom line on the proposal, request that you be notified in advance and have full veto or approval before work proceeds.

Conclusion

The best way to ensure that your web development project doesn’t miss the mark is by preparing for the process and selecting a small business web development company that can help you to realize your vision. Hopefully, this guide will serve as a useful tool in the creative and development process. It was designed not only for small business owners and managers but to be shared with the website developer or designer you ultimately engage. The process of good web development is about reaching a consensus defined by budget, vision, technical requirements and good communication. The blending of those elements serves to lay the groundwork for success with your project and a final result that realizes your vision and serves your business.

Note: This article is part two in a series on small business website design and development. The first article in the series can be viewed here.

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New Discovery for Small Businesses

admin    Website Design Resources     Businesses, Discovery, Small

Good News for Small Businesses

An exciting new media service has recently launched, Jazel design. This web design company truly is different from the rest as it specialises in web design for small businesses. Their mission is plain and simple; they want to help small businesses grow by getting them online.

With the growing concerns over the credit crunch and the main government attention going to the big players in the world of commerce, it is essential that all small businesses support each other to survive this economic gloom. For those who acknowledge the impact the economic downturn can have Jazel Design may be the answer. They can take your business online and open up new business channels for you.

Traditional web design agencies have catered for all organisations large and small; however this web design agency understands that the requirements of a small business are substantially different from the requirements of a large organisation. With this in mind they provide a tailored service which accounts for small businesses budgets too.

Offering brochure sites at discount prices Jazel Design also offers services such as Flash animations to set your websites apart as well as blogging software for the more ambitious business owner.

If one requires a logo for their new website or offline business, Jazel design can do that too.

Jazel Design  is an expert web design company specialising in effective web design for small businesses. Contact today for your free affordable custom quote.

need a website? want to be #1 on Google? visit our website design company homepage