Jul

The Game-changer in Internet Advertising

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The Game-changer in Internet Advertising

Advertising online used to be reserved for those companies with deep pockets who could afford to place their ads on the major websites, hire expensive SEO companies to get the primo listings on the big search engines, and basically shut the “little guy” out of the market.

Times have changed and so has technology. There is a new company that is changing how the internet advertising game is played. This new company is called LocalAdLink and they are founded by Bob McNulty. Now, Bob McNulty may not be a common household name, but I bet you have heard of The Home Club, Shopping.com, and Home Depot. Mr. McNulty founded the first two and wrote the business plan for the third.

What sets LocalAdLink apart from all of the other internet advertising companies is their use of the concept of geo-targeting and contextual reading. Geo-targeting is basically pinpointing the computer user’s physical location by their IP address. So, you ask, how does this help in internet advertising? Well, for example, if a guy in Chicago is looking for a new car, he might go to Google and search for new cars. The problem is, everything that comes up on the first hundred or so pages of Google has everything to do with new cars but nothing that will help him find a dealer near him. That’s where the geo-targeting comes in.

Because LocalAdLink has partnered with hundreds of thousands of search engines, websites and social networks, the way the results are sent to the user has “changed” dramatically. Now, when the same guy searches the same phrase in Google (or Yahoo, MSN, AOL, Ask.com, About.com, etc.), the search engine first seeks out his zip code then checks the results against the LocalAdLink database of advertisers. If a business that matches the user’s search criteria and advertises in the user’s zip code, that business will be listed at or near the top of page one of the search engine.

Starting to understand the power?

Not only does the business’s listing show up in or near the top spot, but it also shows up in the “Sponsored Links” on the right hand side of the page. And that is just what LocalAdLink does for a company’s search results.

Now take that same concept and apply it to hundreds of thousands of websites and social networks. Whenever someone surfing on any of these partnered websites is reading about a subject that has a connection or similarity with a LocalAdLink advertiser’s business, that business is the one who will have its ads displayed on those sites. Think about how much it would cost just to place an ad on MySpace, Facebook, YouTube or any other one of those mega-trafficked websites. Imagine if you could have ads on potentially ALL of them, for one low monthly price. By now, you must be starting to feel the power of LocalAdLink.

It is no wonder that LocalAdLink is quickly becoming the business of choice for the top Network Marketers. With it’s official launch coming in March, LocalAdLink has already topped million in sales in just it’s first three months, one of the most successful “soft-Launches” in internet history. With a compensation plan that offers its members a remarkable 40% commission on ad sales, LocalAdLink has not only attracted the top Network Marketers, but also thousands of salespeople cashing in on the generous compensation plan. It is not too hard to predict that LocalAdLink will be THE best business opportunity of 2009.

In summary, it is now possible for the smallest of businesses to compete with the biggest companies for the prime internet advertising space. And those with the foresight to see the huge potential of LocalAdLink will be rewarded handsomely for their efforts.

The game has drastically been changed.