Article Keyword Density – the Key to Making an Article Convert or a Dead Tactic?
Article Keyword Density – the Key to Making an Article Convert or a Dead Tactic?
Keyword stuffing vs. natural article writing, which is best? This is something that all article marketers need to consider when they write an article. Will this article convert into Website traffic, sales or referrals? Is there some deep hidden secret in writing articles so that the maximum exposure can be obtained?
Well as with all questions there is always more than one answer. Is there a hidden secret, not really but many people haven’t yet discovered the truth about writing articles. You see, in the past people swore by writing articles that were full of keywords because that would enable your article to rank high in the search engine.
With the current use of Latent Semantic Indexing (LSI) by many of the major Search Engines, keyword stuffing article is no longer effective and if you are looking to submit your writing to an article directory, or anywhere else for that matter, do you really think this type of work would be accepted? The answer is no in many cases. Some will accept it, but those that matter won’t. Any article directory owner who values their content and business, will want content that is well written and researched.
For a moment, think about the type of information you want to read. You have a problem and you start to search online, if you find a dozen or more articles, then which one stands out from the rest and why? The article which you would normally choose to read, is the one that is not only easy to read, but has the relevant information in it.
You want quality, informative information on the search term in which you typed. What you don’t want is for the keyword to be used over and over again, without giving you any useful information.
That is one of the secrets about article marketing; write articles that you would want to read yourself. If you are not communicating to the reader then your article will not convert to Website traffic because the reader will have no intent of reading more of what you have to say. Actually, in most cases, the reader won’t even finish reading the article where they found it.
Would you go and buy a magazine that is full of articles or stories that make no sense? You might buy it once, but you would never return to buy another copy. You might even write to complain about the quality of the magazine. Think in the same terms, instead of thinking how much money can I make off this article, think how can I draw the reader in. This is the mentality that will truly make you money by driving quality traffic to the Website that you’ve placed in your bio of the article.
You will draw them in when you write in such a way that they want more information. They click on your signature because you have proven to them that you can teach them something. You have shown them that you produce quality!
You will be making money when you write good content articles, because people will want to know more, and in creating this desire, they will click on your links. Good written articles are the articles which convert.
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