YouTube Video Page Goes Live for All

admin    Web Marketing     Goes, Live, Page, Video, YouTube

YouTube has been working on its layout for a long time. They launched the Feather experiment in December and a similar new page layout in January. Just last week, they finally did something to make the comments somewhat more useful, in a limited, no-opt-out test.

Apparently that went well, because now they’re rolling out the new layout for all users. YouTube touts the layout as cleaner, simpler and easier to use. They group more info about the video in one place and cleaned up the actions bar to streamline sharing, flagging and embedding.

The Highlights view of comments, above, is now the default, highlighting top-rated comments and comments from the video creator.

They also say they’ve improved their suggested video process, and made it easier to find more videos by the creator and subscribe to them. The playlist interface is more consistent, with the next video always displayed in the top right.

As they said in January, they’ve revamped the rating system with just like/dislike replacing the 5 star scale. Last week, they announced they were separating “Videos I Liked” from “Favorites,” instead of adding videos you liked to your favorites automatically, something people disliked.

What do you think? Will this make YouTube easier to use?

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