Apr
19

Marketers grow internal use of direct and digital

CMOs are stepping up their use of traditional direct marketing tactics, including customer data integration and analytics, lead qualification and harvesting and performance measurement, according to the Chief Marketing Officer Council’s latest State of Marketing report, released April 19.



View full post on Latest articles from DMNews News

Share and Enjoy:
  • Twitter
  • Facebook
  • StumbleUpon
  • del.icio.us
  • Digg
  • Reddit
  • Sphinn
  • Mixx
  • Google Bookmarks
  • Blogplay
  • email
  • LinkedIn
  • Technorati
  • Print

Post comment

Anti-Spam Protection by WP-SpamFree

Click to Advertise here!
Follow us on Twitter! Follow us on Twitter!

Archives

Categories

Recent Posts

Views

Resources

Recent Comments