About Google Technology: What Is The Ratio Of Relevance To Importance In Regard To Sorting Search Results?
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About, google, Importance, Ratio, Regard, Relevance, Results, Search, Sorting, TechnologyGoogle combines PageRank with sophisticated text-matching techniques to find pages that are both important and relevant to your search. So what is the exact proportion of relevance to importance in regard to Google search results sorting?
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Couple things:
First, unless someone from Google is reading Yahoo Answers and decides to violates company policy by spilling the beans, all you’re going to get are guesses and theories.
Beyond that … there are certainly occasions when importance trumps relevance. Pages from authority sites are often capable of ranking ahead of more relevant pages simply due to their importance. Wikipedia is a great example of this. But I certainly can’t answer your question about the “exact proportion” involved. I’d suggest it depends on the competitiveness of the query, for starters.
Also, at this point, PageRank really has very little to do with rankings. It’s much more a determiner of how deeply and frequently a site gets crawled. There are innumerable examples of lower-Pagerank pages outranking pages with higher PR. Google’s ranking algorithm has more than 200 elements, according to semi-recent interviews and statements.
Hope this helps.